Skincare
Serums, masks, self-tanners & co.: Fancy a new flaconi skincare routine? Find out more about the most popular skincare products and discover new tools and trends.
The flaconi (Bestseller)Skincare Routine
These skincare bestsellers from 2023 are an upgrade for any skincare routine:
Sheet or creammask? Our customers opted for cream masks more often in 2023.
Fun Fact:
The Ordinary's serum is also the bestseller in the entire face skincare category.
Favorite Duo
The Creamy Eye Treatment from Kiehl's and the soothing Hyaluronic Eye Pads from ANNEMARIE BÖRLIND are the bestsellers in the eye care category.
increased by 11 %.*
These eye pads
are the bestsellers
among all conscious
products.
* In Comparison to 2022 and 2023
flaconi’s
Ingredient Stars
When it comes to skincare at flaconi, our customers most frequently search for "retinol", closely followed by "vitamin c" and "hyaluronic acid".
Trend Alert Korean Skincare
These are our customers' Korean skincare favorites:
The mask from It’s
Skin is the best-selling
sheet mask of 2023.
Korean Skincare is most popular in these German states: Berlin, Hamburg, Bremen
*Quantity / 1000 Population
The all-time favorite in the body skincare category:
In 2023
Lait Corporel
L’Original also
has sun protection
(SPF 8).
Start Your
Day Right
In your morning skincare routine, this bestseller ensures a well-cared-for start to the day.
Rollin’ & Scrubbin’
To round off the skincare routine, the use of tools such as facial rollers and Gua Shas is also part of the program. Among the 2023 bestsellers, a flaconi favorite is hidden here:
Scrubs and Peelings
Scrubs and peelings provide an extra portion of care, soft skin and deep cleansing. This bestseller has particularly appealed to flaconi customers.
the sale of scrubs &
peelings increased by
10 %*.
* In comparison to 2022 and 2023
The OrdinaryThe Ordinary
Direct Acids AHA
30% + BHA 2%
Peeling Solution
Bestseller Scrubs & Peelings
Sun-kissed
These are our bestsellers from the self-tanning range:
Whether you’re a self-tan newbie or a pro, these tips from St. Tropez will help you achieve perfect results:
Preparation is key! First of all, exfoliate and use an oil-free moisturiser for dry areas to avoid dark spots. The healthier the skin condition, the better the tanning result.
Pro tip: Hands and feet come last. Gently glide over the areas with the remaining product on the glove and then dab again with a clean glove.
Michaella Bolder,
Tanning and Skincare Expert at St. Tropez
Hand Creams in Your Beauty Bag!
For soft and nourished hands, our flaconi customers love to use hand creams. Discover our top brand favorites among hand creams:
Sales of
hand creams
increased by
20 %*.
* In comparison to 2022 and 2023
All results are based on an internal flaconi data analysis for the year 2023.